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99 x 99s is a photographic project which documents the story of the 99 ice cream through a photographic road trip around the UK.


In the summer of 2013, over 25 days and 3,500 miles, I travelled around the coastline of Great Britain. As I travelled from place to place I became fascinated by the human touches that make each cone unique and the stories which shroud the 99 in mystery.


I have produced a book of the project which can be ordered here:

www.99x99s.com

Using Format